Tag Archives: unilever

The Worst Examples Of Marketing Campaigns 2013

Two marketing campaigns took me by surprise recently so much that I felt compelled to write this post. Microsoft and Unilever’s marketing campaigns are my nominations for the worst campaigns of the year.   It’s amazing how quickly companies seem … Continue reading

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P&G, Unilever, GSK, J&J Et Al – Why Your Sustainability Programs Suck

Sometimes I read what Procter & Gamble, Unilever, GlaxoSmithKline, Colgate and Johnson & Johnson are doing on sustainability front. I don’t really have to. I shop daily for products for myself and family and research ingredients. I have no doubt … Continue reading

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