Tag Archives: green marketing

Is Your Pension Money Destroying Your Children’s Future?

Pensions are complex financial products, as if intentionally designed to be so complex that we just hand over our money to pension funds and don’t ask what next. It used to be the case before the financial meltdown that many … Continue reading

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Getting The Facts Of The Story Right – Dissecting The Textbook Case Of A Hot McDonald’s Coffee Lawsuit

I saw this video by The New York Times suggested to me on Youtube, and I watched it with interest. It amazed me because it demonstrated how biased the story retelling can become in our society, how easy it is … Continue reading

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What’s Next For This Blog

I must confess I was too busy with my personal blog lately – I took a daily blogging challenge by Hubspot and it did indeed prove to be a challenge! It did lead to more follows and likes, but I … Continue reading

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But I Can’t Afford Video…

I remember working with one client who I advised to produce some expert style videos on their web site. This would have helped traffic and engagement, set them apart from competition, give them a face, a voice, but above everything … Continue reading

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Hampton Creek Foods And Their Egg Free Mission

I’ve been after a plant based substitute for eggs since I decided to eat less eggs (and no dairy, and less meat or fish of any kind). I hope to one day replace eggs in my diet completely. This also … Continue reading

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How To Use Twitter, In One Post

I can’t believe I have not shared this post here yet. This is the best post I’ve seen so far on how to start using Twitter, Matt is a travel blogger and a publisher, who has experimented with Twitter, and … Continue reading

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The Worst Examples Of Marketing Campaigns 2013

Two marketing campaigns took me by surprise recently so much that I felt compelled to write this post. Microsoft and Unilever’s marketing campaigns are my nominations for the worst campaigns of the year.   It’s amazing how quickly companies seem … Continue reading

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